Blue Apron Holdings Inc (APRN) is trading -9% lower at $5.57 today. So far the Consumer Staples sector has been having a slightly depressed day, and the share price of the company is underperforming it's peers.

Blue Apron Holdings Inc has been trading between a 52-week high of $12.76 and a 52-week low of $2.27. The stock has a market cap of $194 Million.

Blue Apron's vision is 'better living through better food.' Launched in 2012, Blue Apron offers fresh, chef-designed recipes that empower home cooks to embrace their culinary curiosity and challenge their abilities to see what a difference cooking quality food can make in their lives. Through its mission to spark discovery, connection and joy through cooking, Blue Apron continuously focuses on bringing incredible recipes to its customers, while minimizing its carbon footprint, reducing food waste, and promoting diversity and inclusion.

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As you can imagine, the internet had a few things to say about the price move. Here's a few choice comments from the Reddit Traderverse™:

nawfisde4ever - 3 upvotes - source
Sqqq calls tqqq puts F puts Aprn calls

_Br549_ - 2 upvotes - source
Aprn is looking decent right now

AgreeableFuture - 2 upvotes - source
I got in last week and bought more shares today. Will be an another interesting week either way. Seeing pressure at 7 so hoping APRN can break through tomorrow.

kamillloo - 1 upvotes - source
it's APRN time not BBBY...

Particular_Mousse_60 - 1 upvotes - source
APRN seems to be the move, the next big squeeze if you fancy my drift

Cultural_Read_2015 - -6 upvotes - source
$APRN….. I’m ready to eat up my meal kit!!! 20% up so far woo hoooo!!!

kamillloo - -8 upvotes - source
APRN... NEW GME OF 2022... AND OWNERS ARE BUYING BACK STOCK.... CONTRACT WITH WALLMART AND SOLID COMPANY.... 30USD

YeahBouy18 - -22 upvotes - source
Fuck BBBY I'm out. $APRN Is where the play is