APRN up 17%. Day 2 of the potential short squeeze is in 🍲motion🍲.

Blue Apron Holdings Inc (APRN)🍲 is trading 17% higher at $6.29 today. While it's a slightly depressed day for the Consumer Staples sector in general, the stock is flying high above it's peers.

The beleaguered food company continues to catch the eyes of retail traders who see the strong short interest and large block of shares held by an activist investor and think "Hey, maybe this is a good short squeeze!" Also, the stock has room to run, while it trades in the bottom third of it's 52 week range.🍲

Blue Apron Holdings Inc has been trading between a 52-week high of $12.76 and a 52-week low of $2.27. The stock has a market cap of $219 Million.

Blue Apron's vision is 'better living through better food.' Launched in 2012, Blue Apron offers fresh, chef-designed recipes that empower home cooks to embrace their culinary curiosity and challenge their abilities to see what a difference cooking quality food can make in their lives. Through its mission to spark discovery, connection and joy through cooking, Blue Apron continuously focuses on bringing incredible recipes to its customers, while minimizing its carbon footprint, reducing food waste, and promoting diversity and inclusion.

As you can imagine, the internet had a few things to say about the price move. Here's a few choice comments from the Reddit Traderverse™:

fumbled_testtubebaby - 10 upvotes - source
> Shares of Bed Bath & Beyond Inc (BBBY) surged 60% to a near five-month high in volatile trading on Tuesday, as retail investors continued to drive up the highly shorted stock's price. > > Bed Bath & Beyond (BBBY), which has 50.7% of its public free float in short position, has triggered a short squeeze signal, according to analytics firm Ortex. > > A short squeeze occurs when a surge in price of an asset forces bearish investors to buy back shares at a higher price to limit losses, in turn driving demand and pushing the price even higher. > > The home furnishing company's shares were the most traded on brokerage Fidelity's platform, indicating interest from individual investors. > > The stock rose as much as 78.8% to $28.60 during the session and trading was halted multiple times for volatility. About 189 million shares changed hands by 11:47 a.m. ET, more than six times the firm's 30-day moving average volume. > > The stock is up 440% so far this month in a rally that evocative of eye-watering gains in shares of GameStop and AMC Entertainment early last year that hurt hedge funds that had bet against the stock. > > Bed Bath & Beyond (BBBY) opened lower after B. Riley downgraded the stock to "sell", saying the shares are trading at "unrealistic valuations." > > Another highly shorted stock, meal-kit delivery firm Blue Apron (APRN), jumped nearly 20% to $5.50.

WentFullR - 10 upvotes - source
Pretty sure I traded like over $500k of stocks (played BBBY , FUBO , APRN) this morning and I just made $45 , TurboTax does taxes flawlessly so it doesn't matter if my transactions is 10k pages long

a_blue_ducks - 8 upvotes - source
[Blue Apron did the exact same thing as BBBY](https://www.google.com/search?q=aprn+stock&oq=aprn+stock&aqs=chrome..69i57j0i131i433i512l3j0i512l6.1153j1j7&sourceid=chrome&ie=UTF-8) \-- nobody is selling, this is just algos doing their thing. HODL!

krismasstercant - 6 upvotes - source
Well fuck my pussy, I was up 2k on my calls of APRN but had to go into a meeting and now I'm down 500 all in the span of 30 minutes.

kingbitchtits - 6 upvotes - source
BBBY and APRN are at the top of my list!

PleaseCaIIMeSir - 3 upvotes - source
I’m balls deep in BBBY but nothing wrong with diversifying. Got those APRN shares locked and loaded too. May everyone make those sweet tendies.

timhei9999 - 3 upvotes - source
BBBY and APRN!

ACohenBrother - 2 upvotes - source
APRN!!!! Big short!

sjangbang - 2 upvotes - source
$APRN bout to gap up

krismasstercant - 2 upvotes - source
PLS APRN