The Stars Group, Inc. provides technology-based products and services in the global gaming and interactive entertainment industries. It owns gaming and related consumer businesses and brands, including PokerStars, PokerStars Casino, BetStars, Full Tilt, StarsDraft, and the PokerStars Championship and PokerStars Festival live poker tour brands. The firm operates through the Business-to-Consumer segment. The B2C segment is divided into the Poker, and Casino and Sportsbook business lines. It offers non-poker gaming products, including casino, sportsbook and daily fantasy sports. The company was founded on January 30, 2004 and is headquartered in Toronto, Canada.