Definitely. And prices trend down for ages. But there still seem to be up- and downcycles and we are in a deep down as I see it. And while people opt for the cheaper, when it comes to the big events they still go for big diamonds and natural ones. About 70-80 % of the revenuw stems from such sales apparently. If we´re assuming there is a k-shaped economy in the US, natural diamonds will have their place. And recently someone mentioned that the market trends for natural and lab diamonds seem to diverge similarly as they once did for colored gemstones, which have been reproduced way before it was even possible with diamonds. I won´t bet on it, but that guy was an experienced gem enthusiast so I trust, that it´s at least a possibility. And yes ... I also own ruby and emerald mines (well, a couple of shares). ;) It´s a bet on cycles still existing and the believe, that if you buy a distressed asset at the bottom and allow it to recover you take more risk, but you earn a higher reward. I mean, a market cap of 5 million for a company with an enterprise value of 100 million. It´s just to good to not dump a small position on. So yeah. Your point is head on. I just refuse to believe natural diamonds will do right now when I invest what they were supposed to do for decades.

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I feel like diamonds are far less popular nowadays. Young people don’t wear expensive jewelry, people opt for larger fake diamonds, and weird bitches want gemstones instead.

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