We have a Lightning (Platinum too, that the dealer was basically giving away lol) and honestly we love it - 99% of the benefits of a truck without 99% of the drawbacks.
Though it's clear that Ford (and everyone else in NA) has zero clue what they are doing with EV trucks.
EREVs are the way to go here in NA due to perceived range issues that people still can't get over - not that the charging infrastructure inspires any confidence either lol.
Everywhere else on the planet EV sales are up, while NA is the only region where they are cratering...got a pretty good idea why lol.
Na that's Ford. Or Volvo. Or Mazda. Or GMC. Tesla in the past (not sure about now) had issues with alignment issues, fit and finish etc. but when it comes to physical reliability it seems pretty good on not breaking down, not needing to go in for repairs, not breaking down, etc. and recalls being OTA software fixes 99% of the time. Tesla nowadays does pretty well on consumer reliability surveys.
Meanwhile you have well over 6 million vehicles from Ford needing to be recalled due to seatbelt issues, powertrain issues, electrical failures, etc. or hell even Toyota with their brake fluid leak recalls etc.
Well that's the neat part. It can get away with having nothing to do with car ownership, outsource all that to WeRide, which is the partnered Chinese company. Tesla cars will be too expensive outside of NA. Having to own and manage fleets seems more of a drag than a synergy.