Amazing execution I have to admit, somehow some way ir is

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Yeah, but the methodology is bullshit. You're correct, the G is important. In fact, they're all important. Everyone wants a clean environment. Everyone wants companies that make a good social impact. Everyone wants good governance. But what does that *actually* mean? It's just a shiny sticker companies throw in their IR pitch deck to check a box. In other words, another grift. There's always a way to clean up your ESG score if you spend enough money. That's worthless, relative to organizations like FASB who have real standards to ensure (or minimize the possibility of) companies cooking their books.

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Piggybacking on this top comment as someone who’s actually ran IR for pubco- you’re always initially rated low for ESG by MSCI then they offer to “help” (you pay) you get a good score. Obviously some companies may proactively hire ESG people and help their initial score a bit but I don’t think I’ve seen any initial scores be high when I was benchmarking against peers. ESG is a huge racket and everyone that actually works in the industry knows this.

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